Prevent Breast Cancer are the UK’s only charity dedicated to the prediction and prevention of breast cancer, the most common cancer in the UK. By promoting and funding research, early diagnosis, screening and lifestyle changes, Prevent want stop the problem before it starts; they firmly believe it is possible to prevent the disease.
As part of their recent relaunch, we were invited to produce a promotional film. The film is a cheeky, light hearted look at how people can raise money for the organisation while raising awareness of the disease and how with help, there can be a future without breast cancer.
Filming took place over two days in a village hall, with fundraisers holding a baking competition with the theme of ‘Bake a Boob’ and judging the competition is a patron of the charity, Coronation Street’s Sally Dynevor.
The film is currently live on Prevent’s home page and is being shared widely through their social media platforms promoting this very worthy cause; to see how you can help visit their website: https://preventbreastcancer.org.uk/